Monthly Archives: June 2013

Branding Your Business Correctly on Social Media and On Your Website

As you prepare for re-branding or a redesign of your website, consider this your opportunity to evaluate your complete online identity and ensure that your online footprints are consistent. When it comes to your working business name, make sure that … Continue reading

Posted in Business Acumen & Etiquette, Digital Marketing | Tagged , , , , , , , , , , , | 5 Comments

#HashtagsOnFacebook… Sell Out or Value Added?

Nothing annoyed me more than hashtags on Facebook. I wondered if people really thought that hashtagging on Facebook ‘worked’, if they were oblivious to the true usage, if it was a side effect to social platform syncing, or was it … Continue reading

Posted in Business Acumen & Etiquette, Digital Marketing, Trends and Technology | Tagged , , , , , , | Leave a comment

(More) Tips You Need to Know About SEO

A few weeks back, I launched a post outlining 5 tips for making a splash in your SEO campaign. What did you think? If you missed it, I invite you to check it out here: 5 Tips to Aid Your … Continue reading

Posted in Digital Marketing, Web Development | Tagged , , , , , , , , , , , , , , , , | 34 Comments

Is the Social in SOCIAL Media Silent?

In 2002-2003, the world as we knew it changed. We began succombing to the powers of Social Media, via Friendster and Myspace, and chat rooms like ICQ and AOL. Yes, getting online was accompanied by THE most annoying sound in … Continue reading

Posted in Email Marketing, Hot Topics | Tagged , , , , , , , , , , , , | 3 Comments

Is Email Marketing Worth It?

Email Marketing is not a new Internet Marketing vehicle, and the fact that Email Marketing remains so effective should be  of no surprise. Many believe that Social Media has, will, or is in the process of overtaking Email Marketing as the most viable … Continue reading

Posted in Digital Marketing, Email Marketing, Hot Topics | Tagged , , , , , , , , , , | 9 Comments